April audience: TF1 leader down sharply, F2 advances, M6 weak, BFMTV and LCI jump

Dominated by the end of the presidential campaign, the month of April 2022 benefited from the four news channels, all of which increased within a year. With an audience share of 3.9% of the total audience, BFMTV took the biggest step forward with an additional listening point. All in a context in which the overall listening time has significantly decreased. By April 2021, the French had spent 3 hours and 59 in front of the television screen. A year later, the average duration this time was 3:27, the lowest recorded since October 2021 (3:22).

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France Télé remains in the lead, the TF1 group crushes the FRDA leader

France Télévisions (France 2, France 3, France 5 and franceinfo :), deprived – let us remember – of the audience of channel 14, continues to lead the general classification. The group led by Delphine Ernotte federated 28.0% of the public aged four and up in April 2022, according to Médiamétrie, relegating the TF1 group to 1.4 points (26.6%). The one-year curve benefits the public service. When the latter advances by 1 point compared to April 2021, Gilles Pélisson’s group, which includes TF1, TMC, TFX, TF1 Séries Films and LCI, lost, at the same time, 0.8 points of viewers.

Widely spaced, the M6 ​​group (M6, W9, Gulli, 6ter) obviously climbs on the third step of the podium. But, with an audience of 13.7%, the entity led by Nicolas de Tavernost admits the biggest drop in a year (-1.6 points). As in March, the Next group (7.7%), led by its flagship BFMTV, dominates its counterpart Canal + (7.1%) and achieves the best progress in a year (+1.3 points). Stable for a year and slightly growing for a month (+0.1 points), the NRJ group (2.4%) remains at the bottom of the ranking.

On the commercial target, the TF1 group once again outclasses its competitors by far. More than one in three women in charge of purchases under 50 (FRDA-50), present in front of the television screen, was connected to a channel of the group of Gilles Pélisson in April 2022 (34.0%, +0, 7 points on one year). Lurking with 21.4%, the M6 ​​group is the only one to regress. The channels of the group based in Neuilly-sur-Seine lost 2.3 points in one year on this privileged target of advertisers. If France Télévisions is isolated in third place, with 15.0%, the battle rages, even on this goal, between the Next (6.9%) and Canal + (6.8%) groups. NRJ leads in the queue with 2.8%.

“Clem” and “Grey’s Anatomy” weight TF1 on 4+

In detail, the TF1 channel currently has a market share of 18.6% among subjects aged four and over. Une shows a drop of 1.4 points over a year, the largest recorded for all channels combined, and confirms a complicated start to the year for the audience as a whole. Small consolation, the supply chain advances on the commercial target by 0.2 points, to reach 22.6%.

Politics is to be counted among the hits of the month. The first channel far outdistanced France 2, its main rival in this niche, during the two election nights on Sunday 10 and 24 April. The evening of the first round, which TF1 had chosen to shorten to re-broadcast “The Visitors”, scored at its highest since 2007. The front page also supplanted its public service counterpart Wednesday, April 20, the evening of the two-round debate opposed Emmanuel Macron to Marine Le Pen. Another safe bet this month, the farewell of the “Research Section” seduced more than one in four spectators on Thursday 21 April. As far as entertainment is concerned, the third season of “Mask Singer”, on air from Friday 1 April, maintained, for the first five weeks of transmission, over 20% of share (up to 21.0% on Friday 8 April ) on the general public and performs on the FRDA-50 (up to 39.1% on Friday 8 April).

Among the disappointments of the month, “Tomorrow belongs to us”, constantly beaten by “Don’t forget the lyrics!”, Remains weak. The third entertainment box on Tuesday is also not full. Certainly unifying on the FRDA-50 target, “Koh-Lanta” is frozen below 20% on the 4+ in the first part. The show, presented by Denis Brogniart, managed to surpass 4 million fans just once this month, Tuesday, April 19th. On Monday, the new season of “Clem” has, for its part, sealed the average of A, collecting on average respectively 12.5% ​​and 13.5% of the entire audience on Monday 4 and 11 April. The audience of “Grey’s Anatomy” is certainly no longer satisfying for children aged 4 and up on Wednesdays (10.7% on average, for example, Wednesday 13 April). Finally, it is worth noting Julien Arnaud’s small counter-performance at the TF1 “13 Hours” on Friday 29 April.

“Captain Marleau” on France 2 still crushes the competition

With 14.8% audience share, France 2 is advancing by 0.5 points in one year. The Deux was able to count on solid access. Thanks to the performances of the maestro Kristofer, “N’oublie pas les mots” broke the audience record of the season on Tuesday 26 April (21.1%) and obtained the best month of the season on its two numbers from Monday to Saturday. with 2.2 million viewers (16.3% of the audience) respectively at 6.40 pm and 3.2 million viewers (19% of the audience) at 7.15 pm. France 2 also released its golden goose on Friday. “Capitaine Marleau” crushed the competition on Friday 8 April with a share of over 30%. Still in the narrative department, on Monday 11 April the launch of the new season of “Murders in Paradise” mobilized almost one in five spectators, while “Disturbing Disappearance”, at the top of the audience, went well on Wednesday 13 April.

On the side of the magazine, worthy of note is the audience record reached, Thursday 28 April, by the issue of “Complément d’Enquête”, dedicated to the allegations of sexual violence and rape against Patrick Poivre d’Arvor. The magazine, led by Tristan Waleckx, achieved the feat that night of attracting more viewers in the latter half of the evening than “Special Envoy” which aired before him in prime time. Finally, “Télématin” offered a record annual share per week. Between Monday 25 and Friday 29 April, the first morning show in France attracted an average of 850,000 spectators, or 28.9% of the audience.

However, France 2 lost its smile on Tuesday 12 April with the launch of its new documentary series “Mediterraneo, the odyssey of life”. The flop of the month is thanks to Faustine Bollaert. At the controls of the second issue of “A flirt and a dance”, on Tuesday 26 April, the host of “It starts today” gathered just 1.16 million fans, thus placing herself behind Manchester City – Real Madrid, Champions League semi-final offer encrypted on Canal +. Contrary to his log-in scores, Nagui was disappointed with the “Tournament of Masters 2022”. Broadcast for four consecutive Saturdays in prime time, the show only brought together, at best on Saturday 23 April, 2.14 million singers, or 11.2% of the audience.

M6 and France 3 weak

Behind, M6 and France 3 are neck and neck. With 8.7%, the chain led by Nicolas de Tavernost collapsed by 1.1 points in one year. On the FRDA-50 target, the drop is even more marked (13.9%, -1.9 points). In difficulty with its access conducted by “Chefs à domicile” from April 25 to all audiences as on the FRDA-50, the channel suffered from the poor performance achieved by “Pékin express” on all audiences. The final of the adventure game worn by Stéphane Rotenberg reached an all-time low on Thursday 14 April, despite holding the target well. With three dedicated nights – “NCIS” on Tuesdays, “The Rookie” on Fridays and “MacGyver on Saturdays – M6 is also weakened this month by the weakness of the American series.

The chain can still be pleased with its Monday night scores. The lineup, “Married at First Sight” https://news.google.com/ “What if We Meet” – is particularly popular with the FRDA-50. The M6 ​​35th anniversary party and the Feyenoord Rotterdam / OM match, the first leg of the UEFA Conference League semi-final, were also successful on Monday 11 and Thursday 28 April.

As usual, France 3 takes over with its boxes dedicated to French fiction. “Face à face”, the series with Claire Borotra and Constance Gay launched this winter, confirmed its good results on Tuesday (4.2 million viewers on average per season). Original on Saturday, a “Cassandre” retransmission garnered more viewers with one retransmission on April 23 than with a new broadcast on April 16! On the other hand, the public service channel is also plagued by access difficulties. The national “19/20” hit a low on Friday 29 April. As a bonus, France 3 still doesn’t find a solution on Monday. “Research heirs” such as “Secrets d’histoire” do not meet their audience. On Thursday, La Trois suffered many setbacks with the documentary “Deneuve, Queen Catherine” on April 14 or the film “Tellement close” a week later. Les Bleues du XV de France also failed to increase the channel’s audience on Friday 22 April.

BFMTV and LCI are jumping over a year

BFMTV confirms the fifth place acquired last month. With a share of 3.9%, it is still ahead of France 5 (3.6%) and confirms its primacy over its direct competitors. If the Marc-Olivier Fogiel channel does not set a new historical record (4.5% in March 2022), it is still at a very high level. Driven by the strong news, channel 15 stood out thanks to several editorial “hits”, such as the expected interview with Ukrainian President Volodymyr Zelensky on April 20. Another highlight, Emmanuel Macron’s interview with Bruce Toussaint attracted an average of 874,000 spectators on 11 April, or 4.9% of the audience.

Among its competitors, CNews surpassed the 2.0% audience share and rose 0.2 points in one year. The channel, broadcast by Pascal Praud’s “L’heure des pros”, sees LCI grow in its rearview mirror. The TF1 group news channel jumped 0.6 points in one year to hit 1.7% share and strayed far from its public rival. franceinfo: is credited in April 2022 with a 1.0% share, still growing by 0.3 points in one year.

Among the generalist channels, France 5 is therefore sixth, at 3.6%. Up by 0.4 points in one year, the audience of the public service channel was boosted in particular by “C à vous”. On Wednesday 18 April, the magazine directed by Anne-Élisabeth Lemoine reached an all-time audience record with Emmanuel Macron (9.1%). The second part, “C à vous la suite”, exploded on the same day, a historical record on both indicators. The increase is less spectacular for TMC. Canale 10 gained 0.1 viewing points in one year (3.1%) and was ahead of Arte (2.9%) and C8 (2.6%), whose curve trajectories are similar. Among the DTT channels, two fell in one year: TFX (1.5%) and NRJ12 (1.1%).

Channel ratings of April 2022

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